assisted by the rise of emerging technology in electoral politics, one congressional candidate leveraged text messaging to close the gap on signatures needed to appear on the ballot, acquiring 65% of the necessary signatures in a span of just five days
peer to peer text messaging produced a 30% lift in town hall attendance, freeing field teams from a time-consuming task and allowing them to focus their efforts elsewhere and create a more efficient field program
after forcing a primary runoff, one local candidate secured victory by just 366 votes in part thanks to a targeted texting campaign that raised awareness and secured vote commitments
